Are Press Releases Still Relevant in 2023?

In the fast-paced world of modern communication, the question of whether press releases are still relevant in 2023 is a valid one. The short answer, though, is that they are. Press releases have been an essential tool for public relations practitioners for decades, and they continue to be so, in 2023. Despite the rise of social media and digital marketing, press releases remain an important tool. There are several reasons why this is the case. We elaborate on the immense value of press releases as well as explain how to create effective press releases for your business.